Each week, some 7.62 million readers pick up stern magazine to read about relevant current topics, making it the most frequently read popular magazine in Germany. With an outstanding mix of topics, a clear stance on current issues affecting society, its high degree of social commitment and lavish visual appearance, STERN is a unique magazine within the German media landscape.

With a combination of topical coverage, useful articles and traditional reportage journalism, STERN is a credible medium in a fast-changing world that provides readers with a point of orientation. The topics are carefully selected for each issue and add to the magazine's distinctive character. STERN also attaches great importance to presenting the human side of the news.

STERN is much more than just a chronicler – it filters, evaluates and interprets news. It does not simply provide raw information, but organizes information in a way that really helps readers to understand the context. The magazine only selects topics that are truly important and interesting. STERN stands for a clear, modern layout as well as the power and magic of a still picture. STERN displays big pictures in a large format. The reportage photography that has earned STERN photographers many international awards is a fixed part of each issue.

STERN's e-magazine is an example of the brand's forward-looking approach. The e-magazine is available as an iPad application via the Apple App Store and PUBBLES, an online platform created by publishers for customers to purchase digital newspapers, magazines and books. Readers can read the current weekly edition of STERN magazine on their iPad and access background information via touch technology. Each report, column and picture series is especially tailored to exploit the options available on the iPad. Exclusive multimedia elements, such as audio and video formats, high-resolution photo series and interactive graphics provide a completely new, networked reading experience.