NATIONAL GEOGRAPHIC JUNIOR sets out to playfully instill enthusiasm for popular-sciencetopics in children between the ages of ten and twelve while also promoting reading.The children´s magazine relies on high-quality illustrated articles and information diagrams.

NG JUNIOR made its debut on Dutch and Belgian newsstands as well as via direct-to-customersales through schools. Gruner + Jahr publishes NG Junior in collaboration with Blink Uitgevers, a Dutch publisher of titles for children and teenagers.