FOCUS PICO is a magazine for children who have not yet learnt to read. It is the first magazine by G+J worldwide is aimed at toddlers. FOCUS PICO is geared to children between three and six years of age in Italy, as well as their parents.

In FOCUS PICO, children can find stories, songs and rhymes, as well as interactive entertainment, such as craft ideas, easy recipes, pictures for coloring and images for sticker albums. Parents receive practical advice on questions concerning health, nutrition, leisure time and education on pages that are especially designed for them. At www.focuspico.it, parents can explore and get acquainted with new media together with their children. Easy games provide them with smooth access to world of digital media.

"We regard the elegant and certainly demanding Pico magazine as an innovative alternative to the comic strips that have hitherto dominated the market", says Martin Trautmann, managing director of the magazine department. In comparison to FOCUS JUNIOR, which explains a lot more and is aimed at eight to twelve-year-olds, PICO‘s objective is to inspire children to participate.