PARENTS WORLD, G+J China’s magazine for parents, is proud to present its offspring BABY WORLD. This is a top quality monthly title in the low-price segment and is available immediately. The magazine costs the equivalent of 60 Euro cents, and is geared to the quickly growing target group of young parents between 25 and 35 years of age who have an average income and live in one of the many metropolises in up-and-coming regions. The title is also aimed at lower income groups in the larger Chinese cities, such as Peking or Shanghai.

"Up until now, there hasn’t been a similar informative, practice-oriented and thoroughly researched quality title with a comparable price-performance-ratio as BABY WORLD", says Owen Shi, CEO G+J China.