Categories New York, NY - April 11, 2003
Julie Pinkwater, Publisher of Gruner + Jahr USA‘s Fitness magazine, announced that Jeanne Sachs joins the magazine as Associate Publisher. Sachs comes to Fitness from Gruner + Jahr USA‘s New Business Development team. Prior to that, she was Associate Publisher at Rosie magazine.

In this role, Sachs managed the nationwide sales staff while implementing strategic sales resentations and materials, research studies, and marketing programs. She was a key player in the growth and development of beauty and fashion accounts for the publication. In making the announcement, Pinkwater said, "we are thrilled to have Jeanne join the Fitness team. Her energy and positive attitude reflect the Fitness philosophy encompassing ‘mind, body and spirit.‘ We are particularly impressed with her experience developing beauty and fashion strategies which will enable Fitness to extend its strong brand to advertisers and consumers."

"I feel very fortunate to be working on a magazine that is relevant to such a smart, capable and sophisticated consumer audience," says Sachs. "In 2002, Fitness circulation was up 4.3%, ad page growth was up 44%, and there was a 66% increase in revenue. I look forward to identifying new marketing possibilities that will support and extend the Fitness brand." Sachs has also worked for the Magazine Consultancy where she was Group Publisher of the Youth Division, managing Twist, J-14 and M magazines. Prior to that, she was Vice President of Sales for the largest youth Web portal, Bolt, Inc., where she increased revenues from $500,000 in the first half of 1999 to over $20 million by the end of 2000. In 1994, Sachs first joined Gruner + Jahr USA at teen magazine, YM, as the Beauty Manager, subsequently moving on to become Advertising Manager in 1997 and then Advertising Director in 1998.

She was also an Account Manager at Vogue and Woman‘s Day magazines. Sachs holds a B.S. in International Business and Economics from New York University and a certificate from The Media School. Launched in 1992 and reaching 6.6 million readers, Fitness magazine is the source for all the latest news, trends and research for mind, body and spirit. According to the latest Group Publisher‘s Report from CMR, covering 2002, Gruner +Jahr USA has the highest number of increased ad pages and the second highest increase in ad dollars out of all the publishing companies included in the report. As one of the top-ranked magazine publishers in America, reaching one of the largest readerships in America, G+J USA publishes Child, Family Circle, Fast Company, Fitness, Inc., Parents and YM. G+J USA is 25.1% owned by the Jahr Group and 74.9% owned by Bertelsmann AG, the largest privately held and the fifth largest media company overall in the world with yearly revenues at $17.86 billion.

For further information:

Sue R.E. Geramian
Corporate Communications
G+J USA Publishing
375 Lexington Avenue
New York, NY 10017-5514
USA
Fon +1 (212) 4 99 16 21
Fax +1 (212) 4 99 16 29
E-Mail: sgeramia@gjusa.com
www.gjusa.com