G+J China
Gruner + Jahr has clearly expanded its position in China, and has been a shareholder in the Chinese BODA RAYLI society since the end of 2006. Hence, G+J is in charge of the country’s second-largest magazine portfolio with regard to circulation and turnover.
Boda Rayli is the only Chinese magazine publisher to feature modern, original Chinese magazine brands, and the market leader within the women’s magazine segment. In addition to the top title RAYLI FUSHI MEIRONG, the portfolio comprises of the women’s title RAYLI YIREN, the title for young women, RAYLI XIANFENG, the men’s title LEON, and China’s biggest living magazine, RAYLI JIAJU. Within the market of upscale Chinese women’s magazines, RAYLI FUSHI MEIRONG and RAYLI YI REN are clearly higher ranking than competitive titles such as "Cosmopolitan", "Elle", and "Vogue".
In addition to this, Boda Rayli is setting trends as far as brand extension and development of new businesses in the new media sector is concerned. With rayli.com.cn, it maintains Asia’s leading women’s portal.
With PARENTS WORLD, and BABY WORLD, G+J publishes two additional magazines that are mainly geared to modern Chinese parents in metropolitan cities such as Peking or Shanghai.
Since 2010, the innovative children’s magazine GEOlino has been published as a local edition in cooperation with Children's Fun Publishing Co. Ltd.
Click here for all titles published by G+J in China
Click here for all titles published by G+J in China
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