MUY INTERESANTE has attracted a modern, open-minded and knowledge-thirsty readership on the Iberian Peninsula. A readership which is interested in learning, finding out how things work, background information and new developments and trends. MUY INTERESANTE conveys all of the above in captivating, entertaining and understandable fashion. But the layout and optics are also change-of-pace elements that capture the readers' attention, especially after a complete make-over in 2010. Readers of MUY INTERESANTE have far-reaching knowledge and their opinions are called for in both the business and private sectors. They form an attractive target group for advertisers. MUY INTERESANTE also offers bimonthly special editions.