ELTERN.DE, the online presence of ELTERN and ELTERN FAMILY, is one of the most successful websites for women and families in Germany. The internet presence records more than 34 million page impressions and over 2.65 million visits per month, and reaches 1.07 million unique users, as well as 31.61 million contacts. (as of December 2011 according to IVW Online and AGOF data 2011-10)

ELTERN.DE is the portal for questions and user exchange regarding wanting to have a child, pregnancy, birth, child raising, development, schools and relationships. The website provides fast expert advice in the form of texts, pictures, video clips and practical tools for each phase of life - from the first thought about wanting children to dealing with teenager issues. Always fresh, ELTERN.DE deals with current topics that families are interested in. In addition, ELTERN.DE is a unique family platform on the internet. Its community has existed for 13 years, which makes it one of the most important parents' communities in the German-speaking region. There are about 100 forums in six main categories ranging from wanting a child via pregnancy to partnership and sex, hence offering a comprehensive spectrum of topics for all kinds of questions and answers from mothers and fathers. In total, the community comprises more than 11 million entries on 670,000 topics. ELTERN.DE has more than 300,000 registered users.