Since 2000, entertaining soccer culture magazine 11FREUNDE (11 friends) has reported about the beautiful game from the fans' point of view and without focusing on particular teams. Every month, the magazine takes a look at the pitch from the stands and provides intelligent, entertaining, exciting and enjoyable articles and reports. The 11FREUNDE.de website is closely linked to the print magazine, but has become much more than just a magazine extension, providing a varied range of features: in addition to cutting-edge news, the website focuses on true core of the sport with reports, interviews with current stars and almost forgotten idols, bold comments, bizarre ranking lists, picture galleries, video clips and much more. The community itself is as popular as the 11FREUNDE 'Videobeweis' sections, a video podcast with up-to-date information, match day tips and match day breakdowns. The 11FREUNDE live ticker reports about selected matches and won the Henri-Nannen Prize for outstanding humorous and entertaining coverage in 2010.

The 11FREUNDE online shop offers much more than just special fan merchandise for readers, including T-shirts, sweaters, mugs, chopping boards depicting unforgettable classic goals and items for young fans, as well as books, DVDs and posters, etc.

11FREUNDE.de achieves more than 6.3 million page impressions, more than 913,000 visits a month, and reaches 0.23 million unique users as well as 6.8 million contacts. (IVW Online Dec, 2011 and AGOF internet facts 2011-10)